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OPINION APR 2026 · 5 min

The EPK Is Dead. Long Live the EPK.

Nobody downloads a PDF press kit anymore. But every venue booker and journalist still wants the same info. The answer isn't killing the EPK — it's making your website be the EPK.

What bookers actually want

  • Bio (short)
  • Genre and comparable artists
  • Press photos (downloadable, high-res)
  • Links to music
  • Social follower counts
  • Past notable shows
  • Contact / booking email

How to do it

Build all of that into your website. Add a /press or /epk page. One URL, always up to date, no attachment to lose in someone's inbox.

One month free. Then $30/mo.

Custom band website, designed in 48 hours.

start free →